Director, Strategic Planning
Company: Resolute Digital, a Weber Shandwick Company
Location: Chicago
Posted on: November 8, 2024
Job Description:
The Strategy Director will work to architect powerful business
driving communications strategies. The ideal candidate is an
insightful thinker who immerses themselves in a category, loves to
understand what drives consumers to act and is relentless about
finding unexpected insights to drive communications forward. In
this role, you will be involved in all elements of brand strategy
including creating and analyzing data and market trends, shaping
market research, and developing impactful insights and strategies
that solve brand challenges.Responsibilities:
- Advances abilities to lead select engagements with supervision
and guidance from a senior member of the Strategic Planning
department.
- Someone who has led powerful earned strategies with internal
and client facing stakeholders. Ideas that are earned at the core
but built to improve brand strategies.
- Acquires professional, mature presence in the team and client
relationship, and shows strong presentation skills.
- Proactively identifies potential challenges with the research
plan, creative brief, making recommendations for improvement prior
to completion.
- Initiates and helps to execute strategic process, from research
plan to creative brief, for approval from more senior leads.
Co-leads client projects/assignments.
- Mine data, research, and intelligence reports for insights and
implications.
- Develop an immersive understanding of a product or brand's
market dynamics, customer mindset, competitive actions and industry
trends.
- Derive and articulate insights that will drive behavior
change.
- Cultivate strong relationships with staff, internal partners,
and clients including counseling junior staff.Experience
Requirements:
- 6-9 years of experience in marketing/communications strategy
and planning ideally within a strategy department/communications
environment specializing in strategic insight generation.
- Understanding of cultural brand strategy with familiarity of
work within PR, digital and social media.
- Expertise in the marketing and communications industry.
- High level of comfort with research techniques and resources
and insight generation.
- Demonstrated experience with analytics and analyzing data (not
necessarily just pulling data but also manipulating it).
- Clear and compelling presentation skills.
- Agility in working style - demonstrated ability to work against
tight timelines and to work collaboratively.
- Excellent verbal and written communication with the capability
to construct and support arguments.Basic Qualifications:
- Bachelor's Degree in Marketing, Communications, Public
Relations
- 4 to 5 years' relevant experienceSalary range: Washington D.C.
Salary range: $119,000 - $155,000.Where an employee or prospective
employee is paid within this range will depend on, among other
factors, actual ranges for current/former employees in the subject
position; market considerations; budgetary considerations; tenure
and standing with the company (applicable to current employees); as
well as the employee's/applicant's background, pertinent
experience, and qualifications.The Weber Shandwick Collective
recognizes that your health and wellbeing are a priority. This is
why we offer a full suite of benefits including:
- Medical
- Vision
- 401k (with employer match)
- Tuition Reimbursement
- Juice Money - $60 monthly reimbursement to be used towards
purchases that nourish your health, mind, body, and soul
- Short-Term Disability
- Paid Employee Family Leave
- Family Building BenefitWeber Shandwick is proud to be an Equal
Opportunity/Affirmative Action employer. Weber Shandwick recruits
qualified applicants without regard to race, color, religion,
gender, age, ethnic or national origin, protected veteran status,
physical or mental disability, sexual orientation, gender identity,
marital status or citizenship status.#LI-JP1We make our careers
website accessible to any and all users. If you need an
accommodation to participate in the application process, please
contact us at JobAppAccommodation@ipgdxtra.com. This email address
is not for general employment inquiries or vendors; rather it is
strictly for applicants who require special assistance accessing
our employment website. Due to volume, messages sent to this email
address that are not related to an accommodation cannot be
answered.
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Keywords: Resolute Digital, a Weber Shandwick Company, Kenosha , Director, Strategic Planning, Executive , Chicago, Wisconsin
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